When evaluating a live event there are five key elements to consider, we’ve put together a infographic highlighting the key areas to maximise the opportunity and risks associated.
For an event to be successful you need to create a marketing launch strategy. The right publicity will help you gain more following and attendance. Here are a few tips to help you succeed by creating a 5-step timeline: 1. Pre-Event After making event plans you must create noise for it. This will create awareness. […]
We all like to know was the event we just hosted successful? Did we achieve the right level of engagement for the brand? In order to measure the audience engagement we’ve highlighted below the 3 key areas to measure success: 1. Objective Setting The foundation to effectively measure engagement needs to relate back to the […]
Here at In2Events we thought it’s time to reflect and highlight our top 5 events we executed last year – wow what a year 2016 was for us! 1. Google DeepMind – AlphaGo Challenge award-winning event from March 2016 based in South Korea. The event was a world-first once in a lifetime challenge match between […]
Nobody wants to attend events that are as stale as last month’s bread. Instead, people want to have more and more interaction and engagement that will make them feel alive. No matter the size of your company, you can still be able to encourage deeper connection, which will see you improve engagement and interaction in […]
Creating or making a presence for your brand in the marketing platform or social media can be challenging. Most powerful businesses are struggling to capture the market, engaging with the audience or even carrying out events flawlessly. Events and conferences give business owners excellent opportunities to connect with the audience and network with industry influencers. […]
With the request of Experiential Events on the rise, we thought we’d create 5 examples of how to create unique face to face brand experiences. 1. Social Media Experience The big trends that have succeeded in the world of events include the uprising of social media and how its evolved to be a powerful tool […]