Author Archive

There’s plenty of speculation over when the return of physical events will happen and, as such, important discussions in regards to the measures that may need to be in place to facilitate them, are increasing throughout the industry. While there are no definitive answers right now, and we must await decisions from governments around the […]

It doesn’t matter whether your conference is a physical event, digital or a mixture of the two; the core benefits of a well-executed conference still remain. Here’s a refresher session on the power great conferences wield for organisations and brands across the globe. Standout Marketing Every day we’re constantly bombarded with marketing messages – it’s […]

The marketing tool that is proven to grow audience reach and increase event attendance… want to know more? Let’s talk event influencers. No doubt, with the ongoing domination of social media, you’ll be familiar with the notion of influencer marketing. Celebrities and well-known names promoting services and products via their social channels, allowing businesses to […]

Be Part of the Event Evolution Enhance your existing live event strategy with a digital dimension. Adding a virtual element to your in-person event not only expands your event’s reach but also enables the collection of attendee data and actionable insights from an additional source. Far from replacing face-to-face events, virtual events can complement physical […]

“Although the past weeks have been tough, and I’m sure the coming weeks/ months will continue to be a test on us… I have an unexpected sense of excitement for what’s next…” Wow, what a time to be in the events, travel and hospitality sector. What’s happening and what’s facing us all, right now, is […]

There’s been a lot of talk recently about virtual events, and we’ve had many questions put our way about how they can work for businesses when face-to-face interactions aren’t possible. In a time where we’re all facing a difficult, unprecedented set of circumstances, we’re here to answer your questions and to help you discover the […]

Last month a few of the In2 team were lucky enough to be invited to enjoy a weekend at Oakley Hall. Located just off of the M3 and 40 miles from Heathrow Airport, the team were given the chance to experience first-hand what this well situated 18th century Georgian manor house has to offer as […]

In today’s current climate, the opportunity to execute your events virtually could reduce the need for international travel and become a strategic and cost-effective way to continue communicating with your customers internally and externally. The recent outbreak of the Coronavirus has seen a number of events cancelled, but this doesn’t have to restrict the opportunities […]

The growth of wellness within events isn’t surprising; more focus, than ever before, is being placed on our wellbeing and mental health in day-to-day life and as a reflection of this, events – of all types and sizes – are making moves to embrace the wellness trend. To keep the future health of events in […]

Discover the wonders of Tromsø, Norway with In2Events Project Manager, Hollie Foster. Destination: Tromsø, Norway Airports: London Gatwick to Tromsø Flight Duration: 3 hours and 30 minutes Language: Norwegian Currency: Norwegian Krone (NOK) Climate: Norway’s atmospheric climate is cold year-round, with lots of rain and snow. Winter (Dec–Mar) is extremely cold. DESTINATION HIGHLIGHTS Tromsø in […]